126. Back to the Basics: Major Gifts - Jonathan McCoy, CFRE and Becky Endicott, CFRE
We kicked off our new Friday series Back to Basics last week focusing on Annual Giving...but naturally we added a We Are For Good arc on how build upon the basics. This week we're diving in the science AND art of major giving ❤️ We'll talk strategy, structures, examples and infuse that We Are For Good arc into this conversation too. Tune in Friday for Basic to Basics: Major Gifts.
124. How to Grow Your Social Impact in the Attention Economy - Eric Ressler
Meet Eric. This musician chased his passion for doing good, telling a compelling story and weaving it all together through brilliant creative into building Cosmic, a Social Impact Creative Agency. He's talking us through how to build a Digital Media Platform to promote your cause and stepping us through the Engagement Pyramid. He's also talking through vision statements, and we're trying not to maintain our composure and refrain from drooling all over Cosmic's heart-stirring manifesto. If you're looking for an incredible digital storytelling episode, this one is your jam.
122. How to Create a Compelling Donor Journey to Grow Engagement - Cameron Bartlett
Meet Cameron. This digital marketer and fundraiser helps hundreds of charities fundraise more by creating journeys that guide donors from their first interaction to becoming lifelong advocates. And the answer isn't a complicated one. It's threaded through an intentional donor journey. Cameron believes too many people neglect the power of capturing an email and using it the right way to build this journey. So he's helping us map one out to get started. His personal story of philanthropy is reason enough to tune in 🎧
121. How to Build a Pipeline of Talent & Inclusivity - Birgit Burton
Meet Birgit. She's our modern-day Renaissance woman in philanthropy. As founder of the African American Development Officers Network, Chair-Elect of Association of Fundraising Professionals (AFP) Global and executive director of foundation relations for Georgia Institute of Technology, she's a triple threat in the development sector - in the best way! We're talking about the power of diversifying the talent pipeline in philanthropy and why "inclusion" should be a word we're all fighting to embrace and infuse as evergreen values in our organizations.
118. Monthly Giving: A Playbook for Growing Believers - Vik Harrison
Meet Vik. The charity: water co-creator may be the queen of branding, but her other superpower may just be found in galvanizing community for good. And she's going to change everything about the way you think about monthly donors. And when you’ve built a movement of rabid fans who collectively infuse more than $20 million a year via this methodology, you’ve got the chops to preach. We're talking about the starving mindset so many are employing in the nonprofit sector and how to break out of it with this awesome mama, creative genius and simply a really good human.
107. Collective Giving and the Power of Giving Circles - Kyson Bunthuwong
Meet Kyson. This gritty optimist got his start in social good when he co-founded a startup aimed at tackling Malawi's illegal charcoal trade.Today, he and the Philanthropy Together team are working to empower us all with the knowledge of giving circles to build powerful communities for good. There are many in our sector who aren’t familiar with Giving Circles 🙋♀️🙋♂️ Tune in as we dive into this powerful community-building strategy. Kyson also throws down some wise counsel on democratizing and diversifying philanthropy through giving circles and collective giving. If you have passionate ambassadors, volunteers or rabid fans - this episode is for you.
100. Community (Really) Is Everything - Jonathan McCoy, CFRE and Becky Endicott, CFRE
Join us as we celebrate 100 podcast episodes! 😍🎉🤩✨😁 Jon and Becky share their biggest lessons learned over the last 100 episodes, and the transformational power of community. With each connection we make, the world has gotten smaller and our dreams have gotten bigger. Tune in for a sneak peek at an exciting project we've been working on! We're so grateful you're here, friends.
94. Then and Now: Giving Trends Among Women - Kiersten Marek
Meet Kiersten. She's a force for compassion as the founder and publisher of Philanthropy Women and through her clinical social work. Her passion and knowledge on justice and equity run deep, and she loves sharing stories about women donors and their allies who are advancing social change. We're talking 2021 women giving trends and discussing the intersection of philanthropy and gender equity. It rocked our world, and we know you'll get a lot out of it too.
89. Grow Your List + Build an Email Welcome Series - Jonathan McCoy, CFRE and Becky Endicott, CFRE
We finished unpacking 10 steps to make your website irresistible to donors in last Friday's episode, and there were some serious questions and interest around creating a freebie and welcome series from our attendees. So we decided to break it down for those who might be stuck. You might be asking, "Well, I got their email address. Now what?" No worries, friends. We got you👊 Join us as we outline how to create an irresistible freebie then breakdown how to employ a drip email welcome series to engage your donors from the beginning. And do it genuinely and with heart. Let's do this!
88. Major Gifts: Finding the Courage to Ask For More - Julie Ordoñez
Meet Julie. She's a change agent, a challenger, a bonafide fundraiser, and a risk-taker. aka: she's clearly our people. The former top 1% performer of the United Way of Greater Los Angeles is now a nonprofit coach, and she's here to talk about the grit and courage needed to ask for major gifts. We're talking about how to Change What You Believe, Change How You Fundraise, and Change the Size of Your Impact. Our minds were blown. Tune in!
87. Doing Business Better: The Founding and Mission of Simple Modern - Mike Beckham
Meet Mike. You're about to meet one of the world's most kind, giving CEOs. When your company's mission statement is "we exist to give generously," you know everything that comes afterward is going to come from a pure place. We're sitting down for a founder's story about a socially good company that's turning the water bottle industry on its head, and each measure of success is getting poured back into incredible philanthropic missions. It's a thought-provoking discussion about doing business differently.
86. Making Your Website Irresistible to Donors and Raise More Money (Pt. 2) - Jonathan McCoy, CFRE and Becky Endicott, CFRE
Our websites are the front door of our organizations, but how much effort and time are we spending optimizing them for our donors to fall more in love with our mission and make a gift? In today's world - you can't afford not to make your website irresistible to your donors.
In our second week of our two part series, we're completing the final five quick steps to take your website through a super fast refresher to seriously boost your traffic and online donations. Join us as we talk about selecting the right visuals, creating a welcome series and explore how to gather feedback. Even better, we’re going to unpack this course alongside our buddy Dana Snyder at Positive Equation in a FREE online challenge that started this week, so tune in!
85. Artificial Intelligence and the Future of Fundraising - Nathan Chappell, MBA, MNA, CFRE
Meet Nathan. As one of the world's foremost experts on the intersection between Artificial Intelligence and philanthropy, we're diving into the future of fundraising and how A.I. is less scary than we think. In fact, it could be simply brilliant. Join us as we visit with this expert who's leveraging A.I. already to help inspire a worldwide increase in generosity.
84. How to Leverage Venture Philanthropy to Grow Your Impact -Dr. Angela Jackson
Meet Angela. When you meet someone with a Harvard PhD in Education Leadership, you settle in because you know innovation and genius are going to collide. And yes it did! We're talking to Dr. Jackson about venture philanthropy (what is it?) and exploring how we can leverage our missions to breakthrough to social entrepreneurs. It's a fascinating discussion about developing innovative technical solutions to help missions partner with big dreamers.
83. Making Your Website Irresistible to Donors and Raise More Money (Pt. 1) - Jonathan McCoy, CFRE and Becky Endicott, CFRE
Our websites are the front door of our organizations, but how much effort and time are we spending optimizing them for our donors to fall more in love with our mission and make a gift? In today's world - you can't afford not to make your website irresistible to your donors.
Over the next two weeks we are walking you through 10 quick steps to take your website from 'wah-wah-wah' to 'WOW!' and set you up to raise more money online. Spoiler: it’s not rocket science. But little shifts can make a big difference. Even better, we’re going to unpack this course alongside our buddy Dana Snyder at Positive Equation in a FREE online challenge next month, so tune in for details and scroll down to the Freebies section for all the links!
82. The Power of a Thank You - JD Beebe
Meet JD. This serial entrepreneur and big-hearted founder stumbled into founding his company, ThankView, during an attempt to make writing his wedding thank you notes more enjoyable. Today, the sincere personalized video company helps 1,500 nonprofits say thank you through the creative use of video. And as you can imagine, the stories that come with them are incredible. We're talking the power of thank you, and you'll come to see how big JD's heart is and why he's one of our favorite people.
81. Escaping the Rwandan Genocide to Bring Hope + Healing Worldwide - Alphonsine Anderson and Devin Hood
Meet Alphonsine. She may be the world's bravest sister. During the 1994 Rwandan genocide, her parents and two siblings were killed in the conflict leaving her to raise three younger siblings under the age of 10. It's a harrowing story of survival, chasing educational dreams and eventually landing her dream job at Cisco. Today, she's talking about paying her good fortune forward through a new nonprofit benefiting Rwandan children, and she's even brought a board member into the discussion. Love and hope reign supreme in this chat.
80. An Impact Uprising: Expand Your Vision of What's Possible - Jonathan McCoy, CFRE and Becky Endicott, CFRE
Getting clear-eyed and full-hearted toward a mission and vision holds the power to fuel your work, gives clarity of when to say "heck yes" and provides an out when you need to give something a hard pass too.
You've likely heard in our podcast intro that our vision is "to create an impact uprising"... but what the heck does that mean anyway? The answer just might surprise you - even if you are a ridiculous idealist, like us.
In this Friday Convo, Jon and Becky give a peek behind the curtain of what's motivating us to show up and cultivate community here, and what's to come on the horizon. You better believe we have a seat ready for you at this table. Won't you join us?
79. The Real Truth about Campaign Feasibility Studies - Beth Silverstein
Meet Beth. She knows the textbook approach to conducting campaign feasibility studies of old. But in this conversation she challenges us to throw the old playbook, because our campaigns deserve our fresh eyes and creative minds to improve this planning process. Beth has reimagined the typical feasibility study by not just trying to predict future investments, she's leveraging storytelling in these meetings too (yippee!) to create a more inclusive and collaborative process that pays dividends. We'll break it down in easy steps, so don't miss this convo.
78. Using Automation to Treat All Donors Like Major Donors - Gabe Cooper
Meet Gabe. He's a founder on a mission since learning the nonprofit sector was facing a generosity crisis. While major donors are pouring into the industry, the rank and file mid-level and lower donors are dropping off. And now Gabe's team is punching back through some seriously innovative and brilliant tech strategy that gives our annual giving programs hope. We're talking about leveraging marketing automation to treat ALL donors like major donors whilst building some seriously rabid fans in the process.