Donor Relations, Innovation, Storytelling Julie Confer Donor Relations, Innovation, Storytelling Julie Confer

245. Podcasting for Good: How to Build a Podcast - Jonathan McCoy, CFRE, Becky Endicott, CFRE, and Julie Confer

Hope you're taking notes on this new Friday series Podcasting for Good. We've broken down why we think you should take the plunge, and this week we're diving into How To Build a Podcast. We’re sharing our entire playbook, frameworks, marketing plans and tools too. Join us!

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Fundraising Julie Confer Fundraising Julie Confer

244. New Report on Donors: The Future of Individual Giving - Tim Sarrantonio

Meet Tim. How did donor giving change in the last two years? Tim and Neon One have the answers - in hard data form! We're chatting through the report - DONORS: Understanding the Future of Individual Giving - the industry’s most comprehensive report on donor behavior and an in-depth look at the future of individual giving in a post-pandemic world. We're diving into 6️⃣ questions: 1) Who are our donors? 2) What do our donors support? 3) When do our donors give? 4) Where are our donors? 5) Why do our donors give? 6) How do our donors give? Understand the trends and how to lean into today's opportunities.

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Communications, Marketing Julie Confer Communications, Marketing Julie Confer

243. Telling Your Story More Authentically + Cultivating Rabid Fans - Jess Ekstrom

Meet Jess☀️ She's an entrepreneur, author, speaker and founder who's helping women tell, sell and uncover the value in their story so they can make a living and a difference at the same time. After starting Headsband of Hope in college (featured on GMA & Today show!), this female empowerer learned how to help women find their voices, tell their story authentically, and reminds us that little things matter. Tune in, only if you want to be massively inspired. It's an UNGETTABLE GET interview day! 💃 💡Learn: Current landscape of women in thought leadership and public speaking? (only 32% of speakers are women, down from 33% in 2017) 😱 How nonprofit leaders can embrace public speaking & crafting their own stories Advice around embracing optimism & battling compassion fatigue Overview of her book: Chasing the Bright Side

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242. Podcasting for Good: Why Your Org (or You!) Should be Podcasting - Jonathan McCoy, CFRE, Becky Endicott, CFRE, and Julie Confer

We're diving into a five-week series on Podcasting for Good: Why You Should Consider Starting A Podcast (or at least be on one!). We don’t want this to be the best-kept secret anymore. We want everyone to know the power that exists in podcasting! It’s the one medium you hadn’t considered to be your most important communication channel in the digital age. We’re sharing our entire playbook, frameworks, marketing plans and tools.

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Mission Story Julie Confer Mission Story Julie Confer

241. Meet the Mission: KidLinks - Noelle Tuominen

Meet Noelle. This passionate mom realized she needed to create a community of like-minded parents after her 1-year-old endured a long ICU visit followed by a Type 1 diagnosis. She created "Type 1 Kid, Type A Mom" with other high-risk families working to keep their kids safe during the pandemic. The experience led her to KidLinks, a nonprofit bringing healing music to children through an online platform and musical performances. Learn how she moved from passionate consumer to marketing director of this mighty mission that does so much to lift joy for chronically sick kids.

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240. 5 Steps to Build and Apply Empathy at Work - Rob Volpe

Meet Rob. After watching industry experts ignore their intuition as their rational brand overtook gut instinct, this heart-wired CEO looked toward a possible solution: empathy. He pointed his attention and creative agency, Ignite 360, toward exploring how empathy helps industry giants and emerging brands innovate and grow. Only 1/4 of employees believe their employers possess enough empathy. We're talking about the basics, how to train your mind to respond with compassion, and why cognitive empathy may be the key to all our problems.

💡Learn:
👆5️⃣ steps to build and apply empathy at work
👆Exploring his book: Tell Me More About That: Solving the Empathy Crisis One Conversation at a Time
👆Emotional empathy vs. cognitive empathy
👆How to develop consumer-first strategies

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Donor Relations, Stewardship Julie Confer Donor Relations, Stewardship Julie Confer

239. What Matters Right Now: Donor Behavior Matters More Than Giving Amount - Lynne Wester, Jonathan McCoy, CFRE & Becky Endicott, CFRE

It's our final Friday discussion in our 8️⃣ Trends That Matter in 2022 as we dive into Donor Behavior Matters More than Giving Amount with our donor relations muse, Lynne Wester. The way we think about donor recognition is dead wrong. Our current retention rates are 23% for first-time donors and around 50% overall. So what if we could change that by changing our behavior? We need to bless and release the way we value donors. The future of donor relations is based on behavior rather than giving amount. Tune in and learn why.

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