25. Cultivate + Mobilize Rabid Fans - Jonathan McCoy, CFRE & Becky Endicott, CFRE

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Overview

Ever notice how one person’s profound passion can create a ripple? That’s our goal. Tossing a pebble into the hands of those who don’t simply want to make a transactional gift - they want to start a movement. Join Jonathan McCoy, CFRE and Becky Endicott, CFRE as they help you identify, engage, and mobilize your rabid fans.

“Everybody has a sphere of influence. Every believer of your mission has doors that could be opened around them.”

— Jonathan McCoy CFRE, Founder and CEO, We are for Good

How to toss a pebble into the hands of those who simply don’t want to make a transactional gift, but start a movement

Rabid fans: How to identify them, engage them, and mobilize them
The story of JediOKC
Every believer of your mission has doors that could be opened around them

Powerful Quotes:

“The need was never too small, it was never too overwhelming, they always found a way to make it work.” -Becky

“Where is your JediOKC group in your mission? We want to tap into the passion that they have and give them enough tools so they can do their thing.” -Becky

“Everybody has a sphere of influence. Every believer of your mission has doors that could be opened around them.” -Jon

“Our missions are large, and our deliverables are many. There is so much to accomplish. What you really need is a mission-size PTA.” -Becky

Who are Your rabid fans?

Believers
Donors
Volunteers
Crowd Funders
Board members
Mission Lovers
Community Members who believe in what you are doing

Where to get started

Who are the people who have raised their hands previously. Get to know them and help mobilize them with their talents and abilities.
Be intentional. You can help create direction for people. Ask them and challenge them to consider volunteer and leadership roles.
Work smarter not harder.
Tell your story and tell it well. This will attract your believers.
Equip your believers with messages, tools, and channels to apply the mission muscle in an organic way.

Explore the We Are For Good Core Beliefs

This episode is 5 of 7 where we unpack our core beliefs that lead to revolutionizing your fundraising. Explore all the episodes and learn more about our car beliefs here: We are for Good’s Core Beliefs