514. 9 Nonprofit Trends That Matter in 2024: Tap creators. Grow influence. - Jon McCoy, Becky Endicott, and Nick Lynch
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2024 Nonprofit Trends That Matter
This episode is part of our 2024 Nonprofit Trends That Matter Series.
Overview
We’re back with another trend during our 9️⃣ Nonprofit Trends that Matter in 2024 Series: Tap creators. Grow influence. Discover how you can supercharge your nonprofit's impact with the power of the creator economy—this episode zeroes in on this transformative force! Our special guest today, Nick Lynch, Co-Founder and CEO of Collidescope.io, is an expert on influencers and he’s here to guide us through this pivotal moment. Get ready to explore the art of partnering with like-minded creators to grow your influence and why saying 'yes' to asking for help can unlock doors you didn't even know existed🔑
💡Learn in this series
Trends that’ll grow and elevate your mission
Pro tips for success
Case studies of who's already doing it well in the sector (because let's replicate what's working!💪)
Ways to infuse joy into your work 😊
“Empathy needs to reign over everything that we do.”
Episode Transcript
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Episode Highlights
Tonesetting (0:35)
Voices from the We Are For Good Community (10:35)
Who’s Doing it Well? (12:05)
Current landscape of the creator economy (15:05)
Tap Creators. Grow Influence. (17:50)
Why influencer marketing for nonprofits matters this year (19:35)
Case study of seeing this in practice (21:50)
How can missions get activated around this trend today (24:35)
Nick’s One Good Thing: 2024 should be the season of ask. (28:30)
How to connect with Nick (29:50)
Nick’s book (30:20)
Nick’s podcast (32:45)
Impactful Quotes
“You’re trying to find aligned partnerships.” -Nick
“Really be thoughtful about what the “ask” is, and find the people that can make that happen.” -Nick
“Start with your values in your pitch.” -Becky
“Get curious and be open handed.” -Jon
“Empathy needs to reign over everything that we do.” -Nick
“Real people run real organizations and we forget that all the time.” -Nick
Resources mentioned
Special Olympics Press Kit / DrLupo + St. Jude Partnership
Connect with Nick
LinkedIn / Email / Website / Pre-Order his book Impact Redefined: Transforming Partnerships, Social Moments, and Personal Connections to Drive Change
Connect with Jon
Connect with Becky
CONNECT WITH WE ARE FOR GOOD
Join the We Are For Good Community
You can think of it as the after-party to each podcast episode 🥳
Say hi👇
LinkedIn / Instagram / Facebook / YouTube / Twitter
