293. 10 Takeaways + One Good Thing from Season 5 - Jonathan McCoy, CFRE, Becky Endicott, CFRE, and Julie Confer

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Overview

It's been a mind-blowing six months of the most progressive, heart-wired, action-oriented discussions to get your nonprofit moving toward innovation. Best of Season 5 unites Jon, Becky and Julie as they walk through 10 Takeaways + 1 Good Thing they've seen trending these past six months. For all our lurkers out there, this is a great time to get a high-level overview of the best moments that knocked our socks off this year. Plus, we each curated favorite playlists from this season, so there's a starting place if you're new to our community. Tune in and take notes✍️

“If you are not putting some intentionality around building your culture, talking to your people, breaking down silos and hierarchy, then you’re really going to be missing out on something that will ultimately attract not just a donor, but a believer to your mission.”

— Becky Endicott, Co-Founder and Chief Storyteller, We Are For Good

Episode Transcript

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Episode Overview

Season 5 highlights (0:50)
10 Takeaways from Season 5:

Mission moments - Focus on Listening. (3:20)
Community building - Embrace nuance and micro-moments. (5:25)
Storytelling - Be intentional, be authentic, and be future-focused. (8:40)
Philanthropy - Foster trust-based philanthropy. (10:40)
Leadership - Culture will attract or repel the next believer of your mission. (12:45)
Social Impact - Embrace your power + be open-handed. (15:15)
Donor Engagement - Focus on Holistic Generosity. (16:45)
Fundraising - Ask the Bigger Questions. (19:20)
Marketing - Make Good Famous. (25:30)
Young Professionals - Everyone is a Philanthropist and If the path is clear, you’re on someone else’s. (27:20)

Favorite missions we met this season: (29:30)
- Julie: The Adventure Project
- Jon: Global Citizen Year
- Becky: Think Of Us
Season 5 One Good Thing: Do something kind for yourself, or something kind for your teammate. (32:50)
Season 6 Preview (33:40)

POWERFUL QUOTES

“If you are not putting some intentionality around building your culture, talking to your people, breaking down silos and hierarchy, then you're really going to be missing out on something that will ultimately attract not just a donor, but a believer to your mission.” -Becky

“Any movement has one or two passionate people that truly believe in whatever it is, and their belief creates this enthusiasm and persistence that eventually pervades through the organization.” Adam Garone (Episode 238)

“Stories have permanence, or at least semi permanence. The way that we talk about somebody, we want them to feel empowered, at any point in their life when that story follows them.” -Jon

“We are going to be very friendly and supportive partners to everyone. We aren’t going to tell anyone they’re doing it wrong, we just want them to do right.” -Prisca Bae (Episode 264)

“Strategy is only successful when the human beings who have to execute it know what they're supposed to do, and know what it means for the future of their organization.” -Veronica LaFemina (Episode 226)

“Culture is a tension to manage. It's not a problem to solve.” -Ted Vaughn (Episode 266)

“You should not apologize for asking for a living wage, you should not apologize for trying to use innovation and tech to power your mission. We need to start socializing why that overhead myth is so damaging not only to the mission, but to us as individuals.” -Becky

“One truth is, we're exposed to 5,000 branded messages every day, that's approximately a fresh one every 2.7 seconds that we're awake. We're under assault. If you look at your brain, your brain is exposed to 11 million bits of information, every minute.” -Jeff Rosenblum (Episode 265)

“Our generation specifically wants to be seen as a whole human, as our talent, our treasures, not just what we have to give in terms of money. My challenge for young professionals is to find a place to help out in whatever way you define.”
-Julie

A challenge for seasoned professionals is to focus on that holistic generosity, and actually try to engage this upcoming generation in the ways that they're raising their hand saying they want to be engaged.” - Julie

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