386. 9 Nonprofit Trends That Matter in 2023: Community is Core - Jon McCoy, CFRE, Becky Endicott, CFRE and Floyd Jones

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Overview

Welcome back to our Friday Series, 9️⃣Trends that Matter in 2023. Today we’re exploring Trend #5: Community is Core. It’s no secret that we believe community everything, and we want to empower you to co-build a community around your missions. The philosophy of community building is no longer “build it and they will come.” True community is building WITH people. Plus, this conversation means we get to hang out with one of the best community builders we know, Floyd Jones, Director of Community and Partnerships at Givebutter. Join us as we chat about building, engaging and activating those nearest and dearest to build movements that have the power to change the world🌎

💡Learn

What community looks like in today’s world
How you can utilize data to find your core supporters
The role of listening in building community

“We’re all better when we come in with a spirit of openness and community.”

— Becky Endicott, Chief Storyteller and Co-Founder, We Are For Good

Episode Highlights

Tone Setting (1:30)
Case Study: The Phoenix (10:00)
Community Voices (11:45)
Pro Tips (12:20)
What community means today (17:30)
Case Study from Floyd: Hope Booth (29:15)
How to get activated today (32:00)
Floyd’s One Good Thing: Continue to listen. (37:10)
Connect with Floyd (40:45)

Episode Transcript

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Powerful quotes

“There is such a dichotomy. We are in the most connected time in history. When you walk around with your cell phone you have a mini computer in your hand. Yet we live in the most disconnected time in history.” -Floyd

“The people are there and the people are asking to be met. Are you listening? People are asking and crying out, but so many of us have shut our ears off. We’re focused on the next dollar, grant deadline and gala. Are we focusing on the next person who needs us?” -Floyd

“When we look back at the data, we see peer to peer giving trends on the rise. What that tells me is that there is a community of people who are reaching out and inviting in.” -Floyd

“This is me inviting you into something bigger and into a deeper community.” -Floyd

“You can now attach yourself to a mission. You don’t have to be lonely anymore, you can come be a part of something bigger, better and bolder than before.” -Floyd

“You’re allowing yourself to say yes to yourself.” -Floyd

“If you’re listening to this, are you gonna say yes?” -Floyd

“What if we can get clear about what we are for, not just what we are against?” -Jon

“A story gets you started, but structure sustains you.” -Floyd